Operational Risk Survey 2018: ORM Software Brands
Access this research
Access all Asset Performance Management Software content with a strategic subscription or buy this single report
Need help or have a question about this report? Contact us for assistance
Executive Summary
This report helps strategy leaders, chief marketing officers and business development directors at operational risk management (ORM) software vendors to understand the strength of their brand preference and awareness. The brand assessment study was conducted in May and June 2018 through telephone interviews with 221 directors and managers in operations, maintenance and production roles. The respondents work at firms in 12 industries with 109 in North America, 71 in Europe and 41 in other developed economies. Four operational risk management vendors — SAI Global, Enablon, GE Digital and Sphera Solutions — achieve brand preference with a quarter of operations decision-makers. Revenue size is not the sole determinant of brand preference but it is the primary driver for brand awareness. The survey finds that only 13 of the 24 ORM vendors have brand recognition with 50% of potential buyers. GE Digital, Sphera Solutions, SAI Global, Enablon and Aveva top the brand awareness list.Multi-Region Operational Risk Survey Delivers Granular Insight
Four ORM Vendors Achieve Brand Preference With A Quarter Of Operations Decision-Makers
ORM Vendors’ Organizational Scale Impacts Brand Awareness Rankings
Figure 2. Operational Risk Management Software: Brand Awareness Ranking
About the Author
David Metcalfe
CEO and Co-Founder
David is the CEO and co-founder of Verdantix, where he leads the firm’s strategic direction and client engagement. Since co-founding the firm in 2008, David has built a ...
View ProfileOther related content
Uptime, throughput and quality have always been the measures of operational success. But achieving them is getting harder. Supply chain disruption, energy volatility and ageing as...
Upcoming / 25 June, 2026
Industrial organisations are under pressure to improve reliability, reduce downtime and get more value from existing assets while maintain cost, safety and sustainability requireme...
Upcoming / 17 June, 2026
In March 2026, the UK Health and Safety Executive (HSE) issued improvement notices to oil and gas operator Apache and consultancy Wood Group after identifying a potential gas leak ...
09 June, 2026
.jpg?Status=Master&sfvrsn=a041ca87_1)
At the AVEVA World 2026 conference in Milan, AVEVA made its direction unmistakable: scaling operational intelligence through a stronger ecosystem. The industrial software provider’...
08 June, 2026
Cognite’s launch of Cognite Flows – the new action layer of the Cognite industrial AI and data platform – indicates a shift in industrial software from insight generation to fron...
08 June, 2026
As AI becomes embedded across enterprise software, vendors are finding that no single pricing model is sufficient to reflect the variation in cost, usage, and value it creates. Tra...
03 June, 2026