Buy-In To Digital Transformation Varies Significantly By Industry

Access this research

Access all Asset Performance Management Software content with a strategic subscription or buy this single report

Need help or have a question about this report? Contact us for assistance

Executive Summary

This report provides an industry-level breakdown of the perception of digital technology by 284 managers responsible for operational excellence. Across all industries, 15% of decision-makers consider digital technology is essential for the success of operational excellence initiatives and 60% believe it has a valuable role to play. At an industry level, the operations managers in the oil and gas sector have the most positive outlook, followed by those working at power utilities. Manufacturing sectors have a more mixed opinion. Transport and infrastructure lag behind the market average reflecting lower buy-in to the concept of digital transformation of industrial operations. This survey data suggests that tech providers should market the value of digital technology rather than going over the top with big vision messages about Industry 4.0 and digital transformation. Only 15% of managers with responsibility for operational excellence are receptive to the long-term, big picture messaging.
Operational Excellence Managers Have Different Views On The Value Of Technology 
Tech Vendors Should Focus On Value Delivered, Not Visionary Transformation
Figure 1. Perception Of Digital Technology’s Role In Operational Excellence Programmes

About the Author

David Metcalfe

David Metcalfe

CEO and Co-Founder

David is the CEO and co-founder of Verdantix, where he leads the firm’s strategic direction and client engagement. Since co-founding the firm in 2008, David has built a ...

View Profile

Other related content

Webinar
Corporate Energy Transition Solutions
Corporate Energy Leaders
Built Environment Energy & Decarbonization
Sustainable Supply Chains
Corporate Sustainability Leaders
Manufacturing Operations Management
Industrial Transformation Leaders
How Industrial Firms Are Navigating Ene...

Energy volatility is no longer a future risk. It is a present-day operational challenge. Industrial firms are under growing pressure from fluctuating prices, shifting dependencies ...

Upcoming / 27 May, 2026

Webinar
Manufacturing Operations Management
Industrial Transformation Leaders
Industrial Analytics & Data Management
Industrial Design Engineering Software
From Annual Planning To Continuous Adap...

Maintenance strategies designed for stable environments are failing under persistent disruption. Demand volatility, supply constraints and energy variability are forcing maintenanc...

Upcoming / 20 May, 2026

Webinar
Manufacturing Operations Management
Industrial Transformation Leaders
Corporate Risk Leaders
Third-Party Risk Management
Enterprise Risk & GRC
Sustainability & Climate Risks
Beyond The Headlines: Long-Term Risks R...

Today's risk landscape is dominated by headlines, but the most disruptive threats are often building quietly beneath the surface. From tightening labour markets and disrupted suppl...

Upcoming / 30 April, 2026

Blog
Asset Maintenance Software
Why Aerospace MRO Partnerships Are Taki...

Digital maintenance, repair and operations (MRO) activity is accelerating, and most of the momentum is coming from partnerships rather than standalone innovation. Organizations are...

20 April, 2026

Blog
Industrial Analytics & Data Management
Asset Maintenance Software
What The US Department Of War’s Palanti...

The Pentagon’s recent decision to expand Palantir’s role in its AI stack marks a clear shift in how defence organizations expect digital systems to support operations. By formalizi...

20 April, 2026

Webinar
Industrial Transformation Leaders
Asset Maintenance Software
Field Services Management
Industrial Analytics & Data Management
Corporate Sustainability Leaders
Sustainable Supply Chains
Corporate Risk Leaders
Enterprise Risk & GRC
Corporate Energy Leaders
Digital Transformation Leaders
Industrial Agility In Action: Digital S...

Industrial firms are being hit by operational shocks with growing frequency and complexity. Supply chain disruptions, energy price volatility, labour shortages and rapid shifts in ...

16 April, 2026