Strategic Focus: Using Mobile Apps To Bring A Digital Experience To The Workplace
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The workplace experience app market continues to evolve at a fast pace under rapid product innovation and an expanding supplier landscape. This report helps building occupiers, landlords and co-working firms to understand the latest innovations in the workplace app market to inform technology roadmaps and purchase decisions. The analysis finds that workplace experience apps are becoming increasingly feature-rich to maximize user engagement and offer more integrations to business software platforms and building operational systems. In the future, workplace apps will extend their functionality to support remote and hybrid working usage scenarios. Buyers need to align mobile app strategies with available budgets, workplace goals and broader IT objectives.
Table of contentsCustomers Face A Confusing Workplace App Marketplace
Building Occupiers, Landlords And Co-Working Operators Are Rolling Out Workplace Experience Apps
Customers Should Distinguish Between Five Categories Of Workplace Experience App
Apps Are Becoming More Feature Rich To Maximize User Engagement
Future Workplace Apps Will Empower Hybrid Workplaces And Offer Wider Integration To Business Services
Firms Should Align Mobile App Strategies With Budgets, Workplace Goals And IT Strategies
Table of figuresFigure 1. Key Workplace App Usage Scenarios By Client Type
Figure 2. Changing Focus Areas Of Innovation In The Workplace App Market
Figure 3. Three Phases Of Workplace App Market Development