Smart Building Technology Global Survey 2018: Space And Workplace Management Software Brands

Published 17 December 2018 by Ibrahim Yate &

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Executive Summary

This report helps strategy leaders, chief marketing officers and business development directors at firms that offer space and workplace management software gauge how heads of real estate and facilities management perceive their brand. This is based on interviews with 303 senior decision-makers with director responsibilities for corporate real estate and facilities management initiatives, including software selection (see Verdantix Global Survey 2018: Smart Building Technology, Budgets, Priorities & Preferences). The annual revenues of interviewees’ firms ranged from a minimum of $250 million to over $1 billion, representing 18 industries and 16 geographies. The report benchmarks interviewees’ level of brand awareness and perceptions of vendor capabilities.

Table of contents

Smart Building Technology Global Survey 2018: Space And Workplace Management Software Brands
Space And Workplace Management Software Vendors Register Low Brand Awareness
Low Brand Awareness Is A Sign Of A Market Undergoing Transition

Table of figures

Figure 1. Space And Workplace Management Software Brands: Brand Awareness Ranking 
Figure 2. Space And Workplace Management Software Brands: Brand Preference Ranking

About the author

Ibrahim Yate

Senior Analyst

Ibrahim is a Senior Analyst in the Verdantix Smart Buildings practice, which he joined in 2016. His current agenda covers innovation in software and hardware solutions for space management, workplace management, and workplace systems integration. Ibrahim holds an MSc from Imperial College London and MA from Cambridge University.

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