Smart Building Technology Global Survey 2018: Space And Workplace Management Software Brands
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This report helps strategy leaders, chief marketing officers and business development directors at firms that offer space and workplace management software gauge how heads of real estate and facilities management perceive their brand. This is based on interviews with 303 senior decision-makers with director responsibilities for corporate real estate and facilities management initiatives, including software selection (see Verdantix Global Survey 2018: Smart Building Technology, Budgets, Priorities & Preferences). The annual revenues of interviewees’ firms ranged from a minimum of $250 million to over $1 billion, representing 18 industries and 16 geographies. The report benchmarks interviewees’ level of brand awareness and perceptions of vendor capabilities.
Table of contentsSmart Building Technology Global Survey 2018: Space And Workplace Management Software Brands
Space And Workplace Management Software Vendors Register Low Brand Awareness
Low Brand Awareness Is A Sign Of A Market Undergoing Transition
Table of figuresFigure 1. Space And Workplace Management Software Brands: Brand Awareness Ranking
Figure 2. Space And Workplace Management Software Brands: Brand Preference Ranking