Market Perception Trends: Industrial AI Analytics Software Providers (2026)

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Executive Summary

This report helps strategy executives, chief marketing officers and business development directors at industrial AI analytics software firms understand their brand strength, in terms of perception and awareness, relative to their principal competitors. We conducted the brand awareness study using the perspective of 333 executives across six regions and six industry segments, as part of the 2026 Verdantix global corporate industrial transformation survey (see Verdantix Global Corporate Survey 2026: Industrial Transformation Budgets, Priorities And Tech Preferences). Survey respondents were senior decision-makers within their organizations, with all participants in the C-Suite or holding titles of VP, Director, Head or Senior Manager. 

Corporate brand perception of industrial AI analytics software providers
Industrial data management specialists lead brand preference
Industrial AI analytics software market shows substantial growth

Figure 1. Industrial AI analytics software providers: brand perception
Figure 2.
Industrial AI analytics software providers: brand awareness

About the Authors

Jatinder Devgun

Jatinder Devgun

Senior Analyst

Jatinder is a Senior Analyst at Verdantix, providing insights on emerging technologies and market dynamics for technology buyers and software vendors. His expertise lies in as...

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Malavika Tohani

Malavika Tohani

Research Director

Malavika is a Research Director at Verdantix, guiding research that explores how digital technologies and services are reshaping industrial operations to become safer, more ef...

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