Real Estate Industry Gets Cosy With The Immersive Potential Of Augmented Reality Experiences
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Executive Summary
While augmented reality (AR) technologies have been used for medical and military applications since 2003, they have only recently began to be broadly used in the real estate industry. Many of the recent applications have been through the advent of proptech solutions (see Verdantix Proptech Investors Aim To Force A Digital Revolution On The Real Estate Industry). Recent AR partnerships and acquisitions by vendors providing facility optimization solutions highlights a growing industry interest in applying AR within the construction and facility management industry to support building projects and facility maintenance activities (see Verdantix Technology Roadmap For Facilities Optimization Technologies). This report helps facility managers, investors and heads of strategy and product development in facility information management software firms to understand how AR solutions are being applied within real estate and facility management.
Table of contents
Real Estate Industry Gets Cosy With The Immersive Potential Of Augmented Reality Experiences
AR Solutions Implement A Mobile First Technology Strategy
Nine Firms Investing To Create Immersive Real Estate Experiences For The Real Estate Industry
Organisations mentioned
Augment, Autodesk, BNBuilders, Boeing, Coca-Cola Company, Costain, DAQRI, DPR Construction, EDF, ELK, eMagin, European Space Agency, GM, Google, Grupo Invercasa, HOK, HP, IKEA, Index AR Solutions, Inglobe Technologies, Inition, Innovate UK, Intel, London Crossrail, Metaio, Microsoft, MWPowerlab, Nemetschek, Nestle, Network Rail, Nokia, Publicis Healthcare, Schneider Electric, Siemens, Skanska, Thyssenkrupp, Trimble, VTT, WOODS BAGOTAbout the author
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